The training trajectories The program, for both industrial design and multimedia communication directories, is articulated into four training trajectories, toward them the research themes should converge, they are as following: Research skills: learning how to carry on research activity Research practice: highly intensive thematic areas where research skills may be practised Research thinking: learning how to compare research activity and research culture, how to acquire abilities of competence transfer, how to design opportunities of application Research outcomes: producing an original contribution to design knowledge