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Peter
Hohmann
Hitachi Design Centre Europe
Wolfgang Jonas
Hochschule für Kunst und Design
Design
scenario building:
an integrative process model for projective design tasks
The
paper presents a 3-months joint project of a design school and a design
depart-ment of a multinational company. The subject question referred
to possible / probable / desirable forms and devices of human / social
communication in a time horizon of 10 - 15 years from now, explicitly
considering the aspect of uncertainty related to this problem. The methodical
questions dealt with the usefulness and adaptability of the concepts of
scenario-thinking, stemming from policy-making and strategic planning,
for applications in design education / practice / research. The approach
integrated the large span from macro-environ-men-tal contexts via service
fields down to the micro-level of products and use. Further questions
referred to design education, forms of co-operation between education
and business, and future fields of pro-ject-driven re-search. The experiment
provided positive answers as to the usefulness and integrative poten-tial
of scena-rio-approaches in design and as to deficits and necessary modifications
and developments.
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